Media Attendance

Media Attendance

Nearly 1,000 editorial media professionals representing 25 countries typically attend and report from the PGA Merchandise Show. Reporting media outlets represent the full spectrum of consumer and trade golf media outlets, plus business, sports and lifestyle outlets such as: USA Today, New York Times, Fox News,, CNBC, Forbes, IMG TV (UK), Chicago Daily Herald, NBC Sports, Orlando Sentinel, Ottawa Citizen, CBS Sports, Palm Beach Post, Sports Illustrated, Milwaukee Journal Sentinel, Yahoo Sports and more.

Golf Channel broadcasts Morning Drive live each day from the PGA Show to a worldwide audience; SiriusXM PGA TOUR Radio network broadcasts more than 30 hours of live and recorded programming from the PGA Show and CBS Sports HQ streams live each day from the Show Floor. Golf enthusiasts also can follow the latest daily news from the PGA Merchandise Show at and, and through #PGAShow in social media.

View a selection of the 2020 PGA Merchandise Show media coverage »

Online Media Center

Media Registration

Media Registration

Online media registration for the 2021 PGA Merchandise Show will be available fall 2020.

To register for the 2020 PGA Fashion & Demo Experience, Aug. 18-19, in Las Vegas, please visit

Review media registration policy here.

Please contact Sherry Major for any special assistance at

Media Center at OCCC

PGA Show Media Center

Location:  The PGA Show Media Center is located on the third level of the OCCC (one level above the exhibit hall) in Room W311.
Facilities Include:  Onsite media registration, dedicated media workspace, high-speed internet lines + WiFi, printers/copier, private meeting/conference rooms (by reservation), storage lockers (first-come, first-serve), F&B Lounge – free continental breakfast, paid lunch service, & PGA Magazine offices.
Exhibitor PR Materials:  Exhibitors share public relations materials (news releases, flyers, press kits, flash drives) here, in the PGA Show Exhibitor Media Library (literature cubbies).
News Conference Facilities:  The complimentary exhibitor news conference facilities are located within the Media Center in Room W312.
Media Photography/Video Recording Security Clearance Bands:  All media recording equipment (audio/video) should be brought to the Media Center where the camera operator will sign a standard PGA Shows recording agreement to receive a security clearance band to attach to the recording equipment.
Radio Frequency Requirements:  Media utilizing wireless cameras, microphones, IFB/IEM or intercoms are required to request a complimentary assigned radio frequency. Please request in advance at

Media Center Hours of Operation

•             Monday, January 20: 1:00 p.m. – 5:00 p.m.
•             Tuesday, January 21: 8:00 a.m. – 5:00 p.m.
•             Wednesday - Thursday, January 22-23: 7:30 a.m. – 6:00 p.m.
•             Friday, January 24: 7:30 a.m. – 3:00 p.m.

Media Services

Media Services


  • Show Media Materials
  • Exhibitor News Releases
  • Previous Year Show Photos
  • Exhibitor PR Contacts
  • Show Mgmt/PGA of America Interviews
  • Media Hotel Room Block
  • Attendance, Registration & Coverage Assistance

On Site

  • Comprehensive Media Center, Room W311
  • Show Media Materials, Exhibitor Directory, Floor Plan
  • PGA Show Mobile App
  • Locker Storage (limited supply)
  • Working Media Area
  • Current Year Digital Show Photos
  • Media Reception
  • Free Shuttle - Demo Day (OCCC-OCN) & Show Days (Official Hotels-OCCC) 
  • Exhibitor Media Materials Library
  • Complimentary Continental Breakfast
  • Lunch Service (fee) Available in Media Center Lounge
  • Complimentary High-Speed Wired Internet Access
  • Complimentary Wireless Internet Access
  • Private Interview Offices*
  • Exhibitor News Conference Rooms
  • Show Floor Radio Broadcast Facilities*
  • Exhibitor News Releases
  • Exhibitor PR Contacts
  • PGA Show News (daily digital newspaper)
  • Show Mgmt/PGA of America Interview

Post Show

  • Post-Show Media Report
  • PGA Show Photos
  • Show Mgmt/PGA of America Interview

Media Assistance

For assistance, contact:
Sherry Major, Media Consultant
716.662.3855 (office)
305.318.5208 (mobile)

2021 PGA Merchandise Show


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